Our Why

Mothers are the backbone of society. Yet too often, they are left to navigate the most life-altering transition alone.

The world tells moms to give endlessly, to adapt, to sacrifice, but rarely does it ask how they are evolving. How they are nourishing their minds. How they are expanding their perspectives. Motherhood should never mean stagnation. We are not just raising children; we are still becoming.

HEY MOMIE was founded in 2024 by Aurora Moon in Berlin, born from a simple truth: that no mother should ever feel alone. What started as a small book and brunch club soon grew into a movement of connection, courage, and real conversation.

Aurora is reimagining social care for mothers, building spaces where moms don’t just show up for their kids, but for themselves. Where knowledge is shared, experiences are valued, and growth never stops.

Because when mothers thrive, society thrives.

Welcome to HEY MOMIE. You belong here.
Aurora